RESPECT FOR ENVIRONMENT
Earth First
We respect Earth’s precious resources and strive to live in harmony with the Nature. Our Eco-friendly actions are ever evolving - we’re always evaluating our choices for the greatest environmental preservation.
RENEWABLE ENERGY
100% Daylight Solar
In 2020 we met our solar renewable energy goal! We now use 100% Daylight Solar at our headquarters, manufacturing, warehouse and research facilities in Taos, New Mexico. We’re proud of this big step towards living in harmony with Nature and respecting her precious resources.
WATER IS PRECIOUS
Water stress impacts 44% of the world population and for us it’s personal. In our arid, high desert home of Taos, New Mexico, we honor water as a limited resource.
We’re experts in anhydrous (waterless) formulation and activating our formulas with pure botanica oils to nurture skin.
We use water only when it’s best for product performance and never as a base or filler. That’s why 97% of our products are made without water and100% of our lip and cheek products are waterless.
REUSE & RECYCLE
One third of all landfill waste consists of personal care and beauty product packaging. Orders are mindfully packaged using eco-friendly and compostable materials. All paper, cardboard, glass and packing materials used at our headquarters, manufacturing, warehouse and research facilities in Taos, New Mexico, are reused or recycled.